On iOS (and Android?), you can save pages as bookmarks on your home screen. If they are formatted correctly, the home screen bookmarks will have a nice little icon on the home screen. I suggest a change to the HTML (or CSS) of the site so that when you save a page to the home screen, there is an icon. I have researched this, and it would appear that you must place this line of code in the head of your HTML:
<link rel="apple-touch-icon" href="iphone-icon.png"/>
iphone-icon.png is fairly self-explanatory.
Thanks, Technoboy10.
Source: http://davidbcalhoun.com/2010/using-mobile-specific-html-css-javascript
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